Illawarra Business Chamber
Invigorating

Illawarra Tourism Boost from APEC


‘Bonus Weekend’ Tourism Campaign a success for regional NSW:
Estimated 1 million visitors to regional NSW this weekend.


Illawarra Business Chamber congratulates NSW Tourism on the success of its “Bonus Long Weekend” campaign promoting regional tourism on the APEC Long Weekend.

The NSW Tourism Minister today estimated that visitors to regional NSW will top 1 million this weekend.

“The Illawarra Business Chamber in conjunction with the NSW Business Chamber first proposed this campaign at the start of the year and it’s great to see that Sydneysiders are making the trip to see some of the fantastic sights around regional NSW”, said Mark Grimson, Chief Executive Officer of the Illawarra Business Chamber.

“This weekend Sydney will be on show to the world and the Illawarra will be on show for the people of Sydney – it’s a great outcome for the Illawarra economy.

“The beaches of the Illawarra and South Coast will be a fantastic place to be this weekend.

“This weekend could see anywhere from $500 million to $1 billion injected into regional NSW economies.

“This has been a very worthwhile initiative by a new Minister for Tourism and I congratulate Matt Brown on what his Department has done. We are seeing a “hands on” approach by the Minister which has to be commended – and is very much a welcome change.

For further information contact Mark Grimson on 4229 4722 or 0409 155240.

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